3 things you need for a campaign to succeedFebruary 8, 2021
I repeatedly hear comments like: my campaigns are too complex, they’re too reactive or I cannot report on them effectively….
Personalize customer journeys in real time with Salesforce Interaction StudioJanuary 28, 2021
Horizontal Digital has officially been approved as a Salesforce Interaction Studio implementation partner. With this new designation under our belts, we’re excited to help…
Adapting to the world post Covid-19January 26, 2021
It goes without saying that Covid has moved our world to engage more digitally and there are numerous examples in…
Defining the End-to-End (E2E) business processJanuary 25, 2021
Simply put there are two types of people out there, those who are advocates of a process and those who…
3 digital marketing trends you can’t afford to ignore in 2021January 18, 2021
Reimagining the customer journey, increased audience segmentation and interactive content: three major trends that will ride the wave of Covid-fuelled…
Digital transformation in the real estate industry in the Middle EastNovember 29, 2020
UAE-based Emaar operates a complex business in several verticals including premium properties, shopping malls and retail, and hospitality and leisure….
Three game changers from Sitecore Symposium 2020November 24, 2020
Watching the opening addresses of this year’s virtual event, I thought there were three game-changing developments that point to the…
Horizontal Digital appoints Adam Dore to lead its Salesforce practice in Middle East & IndiaNovember 3, 2020
Horizontal Digital is one of the fastest growing Salesforce partners in North America, and has appointed Adam Dore to continue…
Review: Deliver personalised marketing at scale by Deepak John, SalesforceOctober 26, 2020
Is your data in different sales platforms and business siloes? Learn how to create marketing personalisation at scale in just…
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