-
3 digital marketing trends you can’t afford to ignore in 2021
January 18, 2021
Reimagining the customer journey, increased audience segmentation and interactive content: three major trends that will ride the wave of Covid-fuelled…
-
Digital transformation in the real estate industry in the Middle East
November 29, 2020
UAE-based Emaar operates a complex business in several verticals including premium properties, shopping malls and retail, and hospitality and leisure….
-
How to create a powerful digital-first brand in 4 steps
November 25, 2020
A quick-start guide to creating your digital brand. Whether you’re a designer, a marketer, a business person or an entrepreneur,…
-
Three game changers from Sitecore Symposium 2020
November 24, 2020
Watching the opening addresses of this year’s virtual event, I thought there were three game-changing developments that point to the…
-
Data health in a predictive world
November 23, 2020
Every business wants to get the most out of their data. Some firms are looking to forecast revenue probability, while…
-
Celebrating Diwali by giving back
November 12, 2020
This week, over 1 billion people around the world are celebrating Diwali — the Indian festival of lights. But this…
-
Horizontal Digital appoints Adam Dore to lead its Salesforce practice in Middle East & India
November 3, 2020
Horizontal Digital is one of the fastest growing Salesforce partners in North America, and has appointed Adam Dore to continue…
-
Review: Deliver personalised marketing at scale by Deepak John, Salesforce
October 26, 2020
Is your data in different sales platforms and business siloes? Learn how to create marketing personalisation at scale in just…
-
Sitecore 101: What every marketer needs to know about Sitecore
October 24, 2020
What every marketer needs to know about Sitecore – a leading Content Management System (CMS) that fuels data-driven marketing. Marketers…
-
How do you capture the magic of the moment?
October 15, 2020
Picture this scenario. You’re on the couch, watching an episode of “The Office,” when you receive an email on your phone about an…