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  • How Salesforce Data Cloud and Marketing Cloud Personalization are revolutionizing sales and marketing

    November 30, 2023

    In the complex world of B2C sales and marketing, personalization has become of paramount importance in creating lasting customer connections….

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    November 30, 2023

    The e-commerce landscape has experienced tumultuous growth and fluctuations in recent years, with the global pandemic significantly altering buyer behavior….

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    A Sitecore leader on the seismic shift in tech procurement, the trend of personalization beyond sales, and the compounding power…

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    September 12, 2023

    Sub-theming has been an integral part of Drupal development over the years. It’s a process of inheriting a parent theme’s…

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  • A recap of SUGCON 2023 in New Delhi

    September 1, 2023
    SUGCON 2023 New Delhi

    Recently, I had the privilege of attending an extraordinary event that left me not only inspired and enlightened but also…

    India, Sitecore, Sitecore for Developers View More
  • Migrate Sandbox or How to Fail Fast in Drupal Migrations

    July 17, 2023

    Introduction If you’ve ever used Drupal’s Migrate API, you know that failure is frequent. What’s more, debugging migrations is notoriously…

    Digital, Drupal View More
  • A view from the top: Sitecore’s Lee Miles on AI, composable and the future of CX

    July 10, 2023

    Sitecore’s Chief Customer Success Officer on why customer-centric brands need to rethink their marketing technology strategy to be able to…

    AI, Digital, Digital Marketing, Digital strategy, Dubai, Personalization, Sitecore View More
  • The Path to Patient-Centric Care: Harnessing Personalization to Transform Healthcare Experiences

    June 13, 2023

    In an industry propelled by data and technology, and with increasing competition and patient expectations, healthcare providers need to transform…

    AI, Customer Experience, Digital, Digital strategy, Salesforce View More
  • Continuous Improvement: The 1% Challenge

    April 11, 2023

    Continuous improvement of your Sitecore platform has the power to transform your company’s online performance. At the end of 2022,…

    Digital, Digital strategy, Dubai, Sitecore View More
  • EssilorLuxottica: Realizing a Vision of True Personalization

    March 20, 2023
    Jessica Abouzeid Luxottica Podcast with Sitecore and Horizontal

    The global leader in luxury eyewear is taking personalization to the next level by integrating Web 3.0 technologies to create…

    Customer Experience, Digital, Digital Marketing, Dubai, Personalization, Sitecore View More
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