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  • A recap of SUGCON 2023 in New Delhi

    September 1, 2023
    SUGCON 2023 New Delhi

    Recently, I had the privilege of attending an extraordinary event that left me not only inspired and enlightened but also…

    India, Sitecore, Sitecore for Developers View More
  • 5 Tips for Achieving ISTQB Foundation Level Certification

    December 14, 2022

    Are you new to the software testing world and have recently started your journey as a quality analyst, or do…

    Analytics, Certification & Training, Cloud Infrastructure, Digital, India, Other, Site Optimization View More
  • Horizontal Digital Accelerates Growth with Expansion of Jaipur Office India

    September 5, 2022

    Jaipur, India, 5th September 2022 – Horizontal Digital, the leading experience–forward consultancy, is pleased to announce the expansion of its…

    India, Salesforce View More
  • Our take: Sitecore adds Boxever and Four51 to digital experience platform

    May 3, 2021
    Sitecore adds Boxever and Four51

    With a $1.2 Billion war chest at his disposal, new Sitecore CEO Steve Tzikakis was not shy in making an…

    AI, Behavioral Data, Customer Experience, Digital, Digital Marketing, Digital strategy, Dubai, India, Personalization, Sitecore View More
  • Salesforce B2B Commerce Classic and Lightning: Two sides of the same coin

    April 4, 2021

    Salesforce started its B2B commerce journey back in 2018 with the acquisition of CloudCraze, a SaaS ‘B2B Commerce’ managed package…

    Commerce, Customer Experience, Digital, Dubai, India, Marketing Automation, Salesforce, Salesforce View More
  • 3 things you need for a campaign to succeed

    February 8, 2021

    I repeatedly hear comments like: my campaigns are too complex, they’re too reactive or I cannot report on them effectively….

    Customer Experience, Digital, Digital strategy, Dubai, India, Marketing Automation, Marketing Cloud, Personalization, Salesforce, Salesforce, Sitecore View More
  • Learning from others mistakes

    January 25, 2021

    What I have learned in my short time in the middle east is that the pace of life is quick,…

    Dubai, India, Marketing Automation, Marketing Cloud, Personalization, Salesforce, Salesforce, Sitecore View More
  • Defining the End-to-End (E2E) business process

    January 25, 2021

    Simply put there are two types of people out there, those who are advocates of a process and those who…

    COVID, Customer Experience, Digital, Digital strategy, Dubai, India, Marketing Automation, Marketing Cloud, Personalization, Salesforce, Salesforce, Sitecore View More
  • 3 digital marketing trends you can’t afford to ignore in 2021

    January 18, 2021

    Reimagining the customer journey, increased audience segmentation and interactive content: three major trends that will ride the wave of Covid-fuelled…

    Commerce, COVID, Customer Experience, Digital, Digital strategy, Dubai, India, Marketing Automation, Marketing Cloud, Other, Personalization, Salesforce, Salesforce, Sitecore View More
  • Horizontal Digital appoints Adam Dore to lead its Salesforce practice in Middle East & India

    November 3, 2020

    Horizontal Digital is one of the fastest growing Salesforce partners in North America, and has appointed Adam Dore to continue…

    Customer Experience, Digital, Digital strategy, Dubai, India, Marketing Automation, Marketing Cloud, Personalization, Salesforce, Salesforce View More
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