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New Marketing Cloud Features: Just Launched; Summarized Here!
June 17, 2021The June 2021 Marketing Cloud release is now live and includes a ton of useful new features, many of which…
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5 ways to filter data in Tableau CRM
March 1, 2021
Tableau CRM (formerly known as Einstein Analytics) features a powerful AI engine that can turn your data into the predictive…
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Pulse check: The IT & digital market is red hot
January 27, 2021
If the past year has had you considering the possibility of striking out on your own as a consultant, now…
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Adapting to the world post Covid-19
January 26, 2021
It goes without saying that Covid has moved our world to engage more digitally and there are numerous examples in…
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3 digital marketing trends you can’t afford to ignore in 2021
January 18, 2021
Reimagining the customer journey, increased audience segmentation and interactive content: three major trends that will ride the wave of Covid-fuelled…
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How to create a powerful digital-first brand in 4 steps
November 25, 2020
A quick-start guide to creating your digital brand. Whether you’re a designer, a marketer, a business person or an entrepreneur,…
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Review: Deliver personalised marketing at scale by Deepak John, Salesforce
October 26, 2020
Is your data in different sales platforms and business siloes? Learn how to create marketing personalisation at scale in just…
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Sitecore 101: What every marketer needs to know about Sitecore
October 24, 2020
What every marketer needs to know about Sitecore – a leading Content Management System (CMS) that fuels data-driven marketing. Marketers…
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Leveraging the new Marketing Cloud Einstein features
April 20, 2020
If you’ve logged into Marketing Cloud recently, you’ve probably noticed that a few exciting changes to the interface have rolled…
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What I learned from my first Salesforce product development project
March 27, 2020
At Horizontal, we pride ourselves on being experience forward—that means we continually push ourselves to adopt new technologies that stay…