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  • EssilorLuxottica: Realizing a Vision of True Personalization

    March 20, 2023
    Jessica Abouzeid Luxottica Podcast with Sitecore and Horizontal

    The global leader in luxury eyewear is taking personalization to the next level by integrating Web 3.0 technologies to create…

    Customer Experience, Digital, Digital Marketing, Dubai, Personalization, Sitecore View More
  • A new digital era: What’s next for digital transformation?

    June 7, 2022

    Only now, two years after the global pandemic first hit are we starting to understand the impact it has had,…

    Customer Experience, Dubai, Sitecore View More
  • How to create a powerful digital-first brand in 4 steps

    November 25, 2020

    A quick-start guide to creating your digital brand. Whether you’re a designer, a marketer, a business person or an entrepreneur,…

    Customer Experience, Digital, Digital strategy, Dubai, Other, Personalization View More
  • Sitecore 101: What every marketer needs to know about Sitecore

    October 24, 2020

    What every marketer needs to know about Sitecore – a leading Content Management System (CMS) that fuels data-driven marketing. Marketers…

    Customer Experience, Digital, Digital strategy, Dubai, India, Marketing Automation, Other, Personalization, Salesforce, Site Optimization, Sitecore View More
  • Checking the healthcare industry’s pulse: How to win with connected experiences

    May 20, 2020
    Healthcare Industry Connected Experiences

    Pre-COVID, healthcare organizations were already shifting to a digital-first experience to meet patient needs and outpace their competition. While the…

    COVID, Digital, Personalization, Salesforce, Sitecore View More
  • How did DIY become the new value-add?

    May 13, 2020
    DIY is the new value-add

    To satisfy the expectations of today’s customers, you need to meet them where they are. By harnessing the power of…

    COVID, Customer Experience, Marketing Cloud, Salesforce View More
  • A creative’s wishlist for Sitecore Symposium

    December 6, 2019
    Sitecore Symposium 2020 Wishlist

    First things first: I’m not a developer. As such, I have a limited perspective as to how this year’s tech-oriented…

    AI, Customer Experience, Digital, Digital strategy, Marketing Automation, Personalization View More
  • Salesforce and Sitecore: A match made in CX heaven

    June 12, 2018

    As the world’s savviest digital marketers descend on downtown Chicago for the annual Salesforce “Connections” conference this week, Salesforce will…

    Digital, Salesforce, Sitecore View More

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